Founded in Farming – The Dawson Tire & Wheel Story
Eric MacPherson was operating a farm in Gothenburg, Nebraska.
He had a vision for starting a local tire service to support other farming operations in the area, and Dawson Tire Service was born.
Starting Small and Thinking Big
Though it was a “small” tire shop, the people at Dawson were thinking big. First, they started selling irrigation tires and wheels nationwide. Then, that small town tire shop expanded into a full-service retail tire store. Continuing to grow, the company changed its name to Dawson Tire & Wheel and started to focus more on Ag and irrigation wholesale business. But, from its roots as a retail supplier, the company identified a couple holes in the retail Ag tire market. And, it never stopped thinking “big.”